The San Jose Downtown Association (SJDA) represents over 2,000 businesses, non-profits, and property owners who work collaboratively to enhance the downtown experience. Our mission is to make downtown San Jose vibrant, thriving, and welcoming for everyone.

We achieve this through various initiatives, including the Street Life program, which beautifies public spaces with art and greenery. Our marketing and communications efforts highlight the unique qualities of downtown, while our events and promotions bring the community together. We also ensure a clean and safe environment and support local businesses with streamlined permitting and regulatory guidance.

Together, we make downtown San Jose a better place to live, work and play.